Corporate Info
Inaugural five-year Strategy
Driving the Economic Competitiveness of Fort McMurray Wood Buffalo.
Inaugural Five-Year Strategy
Focused on driving the economic competitiveness of Fort McMurray Wood Buffalo, the strategy acknowledges the central role collaboration with stakeholders and Rights holders will play in increasing the region’s ability to compete nationally and globally for investment, visitation, talent, entrepreneurship, and innovation.
Download the Strategy
Mission
To co-create and activate transformative economic opportunities for Fort McMurray Wood Buffalo.
Vision
The world is awakened to the dynamic economic region of Fort McMurray Wood Buffalo.
Truth & Reconciliation
Our Response to TRC's Calls to Action
Call to Action #92 is to corporate Canada. It is a call to all business leaders to act, including our organization. Our response to the call to reconciliation builds on our commitment to amplify the incredible Indigenous entrepreneurial strength, business expertise, and cultures within Fort McMurray Wood Buffalo.
In the spirit of inclusivity and equity, we’ve captured key steps we are taking towards reconciliation under each of the strategic priorities outlined in this strategy. The strategy outlines key economic reconciliation initiatives that we plan to undertake ourselves as an organization, and initiatives that we will undertake in partnership with local Rights holders. Each strategic goal encompasses initiatives that will help us advance reconciliation.
Values
- Acting Together (Collaboration)
- Model the Example (Leadership)
- Own the Outcome (Accountability)
- Reach Out to Include (Inclusivity)
- Adapt to Succeed (Adaptability)
Strategic Goals
Goal #1 Grow Local Business & Entrepreneurship
Goal #2 Support Innovation
Goal #3 Attract New Business & Private Investment
Goal #4 Brand & Market Our Region
Goal #5 Pursue Organizational Excellence
